MESSAGE, MEDIA AND EDUCATION FOR TRAVEL AND TOURISM

The Connected Traveler

Partial Client List:

American Express
Asian Development Bank
Austrian National Tourist Office
California Division of Tourism
Cathay Pacific Airways
Captain Cook Cruises
Crown Cruise Line
Discovery Channel
East Asia Travel Association
The Learning Company
Pacific Asia Travel Association
Redwood Empire Association
Pan Pacific Hotels & Resorts
Public Radio International
Real Networks
Redband Broadcasting
Royal Viking Line
Scandinavian Airlines System Sacramento CV Bureau
Seven Seas Cruise Line
Sonoma County Tourism Board
Spring Design
Tourism Authority of Thailand Tourism Development Corporation of Malaysia
United Nations Development Programme
University of California
University of Hawaii

VIA Technologies Inc.

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Travelmedia offers an holistic approach to communications with a full palette of services for tourism offices, companies and international organizations in the travel and tourism and high tech industries. We draw upon 25 years experience in 58 countries and dozens of states and cities. Our clients include local CVBs, national tourism offices, cruise lines, airlines, trade associations, universities, world organizations such as the United Nations and the Asian Development Bank, and numerous high tech companies, including those involved in travel information and green energy and transportation.

Consumer and Business Communications has changed profoundly in recent years and while traditional public relations and media relations are effective, new forms can be even more so. Being active in both travel and high-tech industries, Travelmedia is at the forefront of game-changers such as viral and social media, direct-to-customer programs that bypass traditional media altogether, as well as distance education and advocacy.

Our Committment to the Future: We have worked for many years on programs and initiatives aimed at making travel and tourism a positive force for the preservation of cultures and environments, including those of UNDP, ADB and PATA. In addition, we have supported communications for alternative energy, electric transportation, and low power-consuming computers.

 

Strategy & Messaging
We have worked on product development, marketing and messaging strategies for more than 25 years. With our background in journalism and marketing, we help companies and create practical communications strategies and craft consistant, credible messaging to the back them up.

Empowerment
Along with traditional media training, we coach companies and train staff to develop in-house media services and produce their own content.

Outreach
We maintain long-standing relationships with print, broadcast and internet journalists and bloggers and are actively involved in social media including the regular production of YouTube videos to support our clients' message and products. We produce special events, including our 20 year-running high-tech media showcase in Las Vegas, our technology showcases at the New York Times and the Los Angeles Times Travel Show and develop media tours and new product launches. We have worked with numerous NTOs and organizations developing and delivering presentations for the North American market.

Content
We write news releases, by-lined articles, case studies and position papers. We have developed media of all sorts for international organizations to simplify and promote complex issues. Our in-house High Definition media studio produces broadcast, web and mobile video, video news releases, B-roll, marketing presentations and product demonstrations. We also create custom interactive training programs including "Travel and Tourism: Opening Doors for Your Future," used for both classrooms and distance learning around the world. We have a media library of still and video photography covering 58 countries.